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Tag Managers Blog

Category Tag Managers

Web Technologies of the Year 2024

Posted by Matthias Gelbmann on 2 January 2025

We compiled the list of web technologies that saw the largest increase in usage in 2024.

Web Technologies of the Year 2023

Posted by Matthias Gelbmann on 2 January 2024

We compiled the list of web technologies that saw the largest increase in usage in 2023.

Web Technologies of the Year 2022

Posted by Matthias Gelbmann on 3 January 2023

We compiled the list of web technologies that saw the largest increase in usage in 2022.

Web Technologies of the Year 2021

Posted by Matthias Gelbmann on 3 January 2022

We compiled the list of web technologies that saw the largest increase in usage in 2021.

Web technology fact of the day

Posted by Sam Soltano on 27 August 2020

30.4% of all websites use a tag manager, up from 0.9% seven years ago. 99.3% of them use Google Tag Manager.

Web technology fact of the day

Posted by Sam Soltano on 16 June 2020

29.1% of all websites use Google Tag Manager, up from 7.3% three years ago.

Web Technologies of the Year 2019

Posted by Matthias Gelbmann on 2 January 2020

We compiled the list of web technologies that saw the largest increase in usage in the last year.

Web technology fact of the day

Posted by Sam Soltano on 3 June 2019

Google Tag Manager has 98.7% market share in the tag manager market. This is the highest market share of all the technologies we monitor.

Web Technologies of the Year 2018

Posted by Matthias Gelbmann on 2 January 2019

We compiled the list of web technologies that saw the largest increase in usage in the last year.

Web technology fact of the day

Posted by Sam Soltano on 19 March 2018

12.8% of all websites now use a Tag Manager, up from 0.9% four years ago.

Web technology fact of the day

Posted by Sam Soltano on 22 February 2018

11.7% of all websites use Google Tag Manager, up from 6.3% one year ago

Web Technologies of the Year 2017

Posted by Matthias Gelbmann on 3 January 2018

We compiled the list of web technologies that saw the largest increase in usage in the last year.

Web technology fact of the day

Posted by Sam Soltano on 17 October 2017

8% of all sites and 21.2% of the top 1000 sites use Google Tag Manager.

Web technology fact of the day

Posted by Sam Soltano on 17 July 2017

Google Tag Manager has a market share of 94% in the Tag Manager market.

Web Technologies of the Year 2016

Posted by Matthias Gelbmann on 3 January 2017

We compiled the list of web technologies that saw the largest increase in usage in the last year.

Web technology fact of the day

Posted by Sam Soltano on 1 December 2016

Google Tag Manager is used by 6% of all websites, up from 3.8% one year ago.

Web technology fact of the day

Posted by Sam Soltano on 3 October 2016

25% of the top 1000 websites and 6.1% of all websites use a Tag Manager.

Web technology fact of the day

Posted by Sam Soltano on 6 September 2016

6% of all websites use a tag manager now, up from 0.5% three years ago.

Web technology fact of the day

Posted by Sam Soltano on 21 March 2016

Google Tag Manager is used by 4.5% of all websites, up from 2.2% one year ago.

Web Technologies of the Year 2015

Posted by Matthias Gelbmann on 4 January 2016

We compiled the list of web technologies that saw the largest increase in usage in the last year.

Web technology fact of the day

Posted by Sam Soltano on 29 July 2015

3.5% of all websites use a tag manager now, up from 1.5% one year ago.

Web technology fact of the day

Posted by Sam Soltano on 7 April 2015

Usage of Google Tag Manager has grown by 153% in the last year.

Web technologies of the year 2014

Posted by Matthias Gelbmann on 5 January 2015

We compiled the list of web technologies that saw the largest increase in usage in the last year.

Web technology fact of the day

Posted by Sam Soltano on 15 October 2014

Tag Manager usage among the top 1,000 websites:

1. Google Tag Manager, 2. Tealium, 3. Adobe TagManager, 4. Ensighten, 5. Satellite

Web technology fact of the day

Posted by Sam Soltano on 5 February 2014

Only 0.9% of all websites us a Tag Manager, compared to 9.6% of the top 1000 sites.

Web technology fact of the day

Posted by Sam Soltano on 19 November 2013

The Google Tag Manager has gained a market share of 80%. It's tough to compete with a free Google service.

New category of technologies in our surveys: Tag Managers

Posted by Matthias Gelbmann on 2 July 2013

See which tag managers the web is using.

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