Technologies > Traffic Analysis Tools > Market Share Trend > Quarterly Market share quarterly trends for traffic analysis toolsThis report shows the market share trends for the top traffic analysis tools since April 2022. | 2022 1 Apr | 2022 1 Jul | 2022 1 Oct | 2023 1 Jan | 2023 1 Apr | 2023 1 Jul | 2023 1 Oct | 2024 1 Jan | 2024 1 Apr | 2024 1 Jul | 2024 1 Oct | 2025 1 Jan | 2025 1 Apr | 2025 13 Jun | Google Analytics | 86.0% | 85.9% | 85.7% | 86.1% | 86.2% | 85.9% | 84.9% | 84.3% | 83.6% | 83.3% | 82.8% | 82.2% | 81.7% | 81.2% |
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Meta Pixel | 16.8% | 16.9% | 16.9% | 17.0% | 16.9% | 17.0% | 17.3% | 17.5% | 17.6% | 17.6% | 17.3% | 17.1% | 16.9% | 16.9% |
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WordPress Jetpack | 8.0% | 7.9% | 7.9% | 7.6% | 7.6% | 7.9% | 9.3% | 9.7% | 10.0% | 9.1% | 8.1% | 7.8% | 7.7% | 7.6% |
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Yandex.Metrica | 8.8% | 8.3% | 8.1% | 7.7% | 7.4% | 7.2% | 7.0% | 6.9% | 6.7% | 6.6% | 6.6% | 6.5% | 6.6% | 6.6% |
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Hotjar | 5.5% | 5.4% | 5.4% | 5.2% | 5.0% | 4.9% | 4.9% | 4.9% | 4.7% | 4.6% | 4.5% | 4.4% | 4.3% | 4.1% |
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MonsterInsights | 4.5% | 4.4% | 4.4% | 4.4% | 4.4% | 4.4% | 3.4% | 3.4% | 3.5% | 3.5% | 3.6% | 3.6% | 3.5% | 3.5% |
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Matomo | 1.6% | 1.7% | 1.8% | 2.1% | 2.2% | 2.4% | 2.5% | 2.6% | 2.7% | 2.7% | 2.7% | 2.8% | 2.8% | 2.8% |
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Microsoft UET | 2.7% | 2.7% | 2.7% | 2.5% | 2.5% | 2.5% | 2.6% | 2.5% | 2.5% | 2.4% | 2.4% | 2.4% | 2.4% | 2.3% |
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Snowplow | 1.1% | 1.2% | 1.2% | 1.3% | 1.4% | 1.4% | 1.4% | 1.5% | 1.5% | 1.7% | 1.8% | 1.9% | 2.0% | 2.1% |
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Cloudflare Web Analytics | 1.7% | 1.8% | 1.8% | 1.6% | 1.6% | 1.6% | 1.8% | 1.9% | 1.6% | 1.0% | 1.0% | 1.2% | 1.3% | 1.4% |
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New Relic | 2.2% | 2.1% | 2.1% | 2.0% | 2.0% | 1.9% | 1.9% | 1.9% | 1.8% | 1.8% | 1.7% | 1.5% | 1.4% | 1.4% |
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LinkedIn Insight Tag | 1.6% | 1.6% | 1.6% | 1.5% | 1.4% | 1.4% | 1.4% | 1.3% | 1.3% | 1.2% | 1.2% | 1.1% | 1.1% | 1.1% |
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The diagram shows only traffic analysis tools with more than 1% market share.
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