Usage of UTF-8 broken down by tag managers

This diagram shows the percentages of websites using UTF-8 broken down by tag managers. See technologies overview for explanations on the methodologies used in the surveys.

How to read the diagram:
UTF-8 is used by 93.1% of all the websites whose character encoding we know.
UTF-8 is used by 97.8% of all the websites whose character encoding we know and that use Google Tag Manager as tag manager.

Overall

93.1%

Google Tag Manager

97.8%

Adobe DTM

97.3%

Yahoo Tag Manager

88.8%

W3Techs.com, 18 February 2019

Percentages of websites using UTF-8 broken down by tag managers

More details

You can find ranking and market share data for character encodings within websites using any of the 11 tag managers in our tag managers market report.

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Technology Brief
UTF-8
Category: Character Encodings
UTF-8 (8-bit Unicode Transformation Format) is a variable-length character encoding for Unicode, which is backwards compatible with ASCII.
Website: tools.ietf.org/...

Latest related posting read all
Web technology fact of the day 11 October 2017
9 out of 10 websites use UTF-8 as character encoding. 45 other encodings share the remaining 10%. » more

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