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WordPress is an open source blog publishing and content management system, based on PHP and MySQL.

PHP is a scripting language for creating websites.

JavaScript is a lightweight, object-oriented, cross-platform scripting language, often used within web pages.

jQuery is a JavaScript library that simplifies HTML document traversing, event handling, animating and Ajax interaction. Originally developed by John Resig.

Underscore is a JavaScript library that provides functional programming support.

Nginx (pronounced as "engine X") is a lightweight open source web server developed by Igor Sysoev.

The Apache HTTP Server is an open source web server by the Apache Software Foundation.

Bluehost is a US-based hosting provider owned by Newfold Digital.

Newfold Digital operates various web hosting brands.

Bluehost is a US-based internet services provider owned by Newfold Digital.

Bluehost is a US-based internet services provider owned by Newfold Digital.

Let’s Encrypt is a free, automated, and open certificate authority provided by the Internet Security Research Group.

Google Analytics is a free service to get detailed statistics about the visitors of a website, provided by Google. This includes the Ads conversion tracking and the Floodlight services.

Meta Pixel (formerly Facebook Pixel) is an analytics tool to track actions on websites.

WordPress Jetpack Stats is a visitor tracking plugin for the WordPress publishing platform.

Snowplow is an open-source web analytics platform.

Clicky is a real-time web analytics tool by Roxr Software.

Lotame Crowd Control is an analytics package to measure social media behavior for publishers and advertisers.

Cross Pixel provides real-time website audience data.

The Google Advertising network consists of AdSense, DoubleClick and other services.

Amazon Associates is the affiliate program of Amazon.

Microsoft Advertising is an advertising platform by Microsoft. This includes the former brands Xandr, AppNexus, Aquantive and others.

PubMatic is a marketing automation software provider.

Index Exchange (formerly Casale Media) is an advertising network.

Epsilon (formerly Conversant and ValueClick) provides an advertising network.

The Google Tag Manager is a Google service to support webmasters to manage tags on their websites.

Facebook Social Plugins provide a way for Facebook users to share web pages with their friends.

A Twitter/X Button allows a Twitter user to post a tweet from the visited site.

The Pinterest Pin-It button allows website visitors to pin images onto Pinterest.

External Cascading Style Sheets define style rules in a separate CSS file.

Embedded Cascading Style Sheets define a set of style rules in a <style> element within a web page.

Inline Cascading Style Sheets define style rules directly within an (X)HTML element using the style attribute.

Session cookies are temporary cookies, which are deleted when the user closes the browser.

Persistent cookies with an expiration time of up to 1 day.

HttpOnly cookies are used only in the HTTP protocol and not in client side scripts, which may increase security.

Non-HttpOnly cookies are used in the HTTP protocol and also in client side scripts, which may be a security threat.

Secure cookies are used only via an encrypted connections, which may increase security.

Non-secure cookies may be used via an unencrypted connections, which may be a security threat.

Gzip (GNU zip) is a file compression algorithm.

The websites redirects visitors to its www subdomain, e.g. from example.com to www.example.com.

The websites redirects visitors to use SSL encryption, e.g. from http://example.com/ to https://example.com/.

The Open Graph protocol, originally developed by Facebook, is an RDFa-based format that enables any web page to become a rich object in a social graph.

Twitter/X Cards enable automatic attachment of photos, videos and media elements to tweets.

JSON-LD (JavaScript Object Notation for Linked Data) is a method of encoding Linked Data using JSON.

Generic RDFa (Resource Description Framework in attributes) is RDFa without further specialization.

HTML5 is the fifth revision of the HTML standard.

UTF-8 (8-bit Unicode Transformation Format) is a variable-length character encoding for Unicode, which is backwards compatible with ASCII.

PNG (Portable Network Graphics) is a lossless compression image format, suitable to store graphics with uniformly colored areas, and originally introduced as a free, open-source successor of GIF.

JPEG (Joint Photographic Experts Group) is a lossy compression method suitable to store photographic images.

Scalable Vector Graphics (SVG) is an XML-based vector image format.

GIF (Graphics Interchange Format) is a lossless compression image format, originally introduced by CompuServe and suitable to store graphics, logos and simple animations.

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