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WordPress is an open source blog publishing and content management system, based on PHP and MySQL.

WooCommerce is an open source e-commerce platform based on WordPress.

PHP is a scripting language for creating websites.

JavaScript is a lightweight, object-oriented, cross-platform scripting language, often used within web pages.

jQuery is a JavaScript library that simplifies HTML document traversing, event handling, animating and Ajax interaction. Originally developed by John Resig.

Nginx (pronounced as "engine X") is a lightweight open source web server developed by Igor Sysoev.

WPMU Dev provides WordPress hosting.

Vultr is a US-based web hosting provider owned by Constant. This includes the Choopa brand.

Cloudflare provides DNS servers and other web services.

Gmail is the email service provided by Google.

Let’s Encrypt is a free, automated, and open certificate authority provided by the Internet Security Research Group.

Google Analytics is a free service to get detailed statistics about the visitors of a website, provided by Google. This includes the Ads conversion tracking and the Floodlight services.

Matomo (formerly Piwik) is an open source web analytics program.

The Google Advertising network consists of AdSense, DoubleClick and other services.

The Google Tag Manager is a Google service to support webmasters to manage tags on their websites.

The WhatsApp share button allows users to share content with their WhatsApp contacts.

Facebook Social Plugins provide a way for Facebook users to share web pages with their friends.

A Twitter/X Button allows a Twitter user to post a tweet from the visited site.

The Pinterest Pin-It button allows website visitors to pin images onto Pinterest.

External Cascading Style Sheets define style rules in a separate CSS file.

Embedded Cascading Style Sheets define a set of style rules in a <style> element within a web page.

Inline Cascading Style Sheets define style rules directly within an (X)HTML element using the style attribute.

Brotli is a lossless compression algorithm developed by Google.

HTTP Strict Transport Security (HSTS) defines a mechanism enabling web sites to declare themselves accessible only via secure connections.

The websites redirects visitors to its www subdomain, e.g. from example.com to www.example.com.

The websites redirects visitors to use SSL encryption, e.g. from http://example.com/ to https://example.com/.

The Open Graph protocol, originally developed by Facebook, is an RDFa-based format that enables any web page to become a rich object in a social graph.

Twitter/X Cards enable automatic attachment of photos, videos and media elements to tweets.

JSON-LD (JavaScript Object Notation for Linked Data) is a method of encoding Linked Data using JSON.

Generic RDFa (Resource Description Framework in attributes) is RDFa without further specialization.

Microdata is a specification to integrate metadata within existing content on web pages.

HTML5 is the fifth revision of the HTML standard.

UTF-8 (8-bit Unicode Transformation Format) is a variable-length character encoding for Unicode, which is backwards compatible with ASCII.

Scalable Vector Graphics (SVG) is an XML-based vector image format.

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