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WordPress is an open source blog publishing and content management system, based on PHP and MySQL.

PHP is a scripting language for creating websites.

JavaScript is a lightweight, object-oriented, cross-platform scripting language, often used within web pages.

jQuery is a JavaScript library that simplifies HTML document traversing, event handling, animating and Ajax interaction. Originally developed by John Resig.

The Apache HTTP Server is an open source web server by the Apache Software Foundation.

Ubuntu is a Linux distribution.

1&1 Versatel is a German telecommunication provider owned by United Internet.

1&1 Versatel is a German telecommunication provider owned by United Internet.

GoDaddy is a provider of internet services. This includes the former brand Media Temple.

Microsoft is a multinational technology company headquartered in USA, also offering email services.

Starfield Technologies is an SSL certificate authority owned by Go Daddy.

Google Analytics is a free service to get detailed statistics about the visitors of a website, provided by Google. This includes the Ads conversion tracking and the Floodlight services.

The LinkedIn Insight Tag helps to optimize LinkedIn campaigns.

The Google Advertising network consists of AdSense, DoubleClick and other services.

The Google Tag Manager is a Google service to support webmasters to manage tags on their websites.

External Cascading Style Sheets define style rules in a separate CSS file.

Embedded Cascading Style Sheets define a set of style rules in a <style> element within a web page.

Inline Cascading Style Sheets define style rules directly within an (X)HTML element using the style attribute.

Persistent cookies with an expiration time between 1 month and 1 year.

HttpOnly cookies are used only in the HTTP protocol and not in client side scripts, which may increase security.

Non-secure cookies may be used via an unencrypted connections, which may be a security threat.

Gzip (GNU zip) is a file compression algorithm.

The websites redirects visitors to its www subdomain, e.g. from example.com to www.example.com.

The websites redirects visitors to use SSL encryption, e.g. from http://example.com/ to https://example.com/.

Persistent cookies with an expiration time between 1 day and 1 month.

Secure cookies are used only via an encrypted connections, which may increase security.

The Open Graph protocol, originally developed by Facebook, is an RDFa-based format that enables any web page to become a rich object in a social graph.

Twitter/X Cards enable automatic attachment of photos, videos and media elements to tweets.

JSON-LD (JavaScript Object Notation for Linked Data) is a method of encoding Linked Data using JSON.

Generic RDFa (Resource Description Framework in attributes) is RDFa without further specialization.

HTML5 is the fifth revision of the HTML standard.

UTF-8 (8-bit Unicode Transformation Format) is a variable-length character encoding for Unicode, which is backwards compatible with ASCII.

PNG (Portable Network Graphics) is a lossless compression image format, suitable to store graphics with uniformly colored areas, and originally introduced as a free, open-source successor of GIF.

JPEG (Joint Photographic Experts Group) is a lossy compression method suitable to store photographic images.

Scalable Vector Graphics (SVG) is an XML-based vector image format.

GIF (Graphics Interchange Format) is a lossless compression image format, originally introduced by CompuServe and suitable to store graphics, logos and simple animations.

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