Distribution of structured data formats among websites that use Matomo

Detailed statistics in our extensive Matomo market report.

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This diagram shows the percentages of websites using various structured data formats among the sites that use Matomo. See technologies overview for explanations on the methodologies used in the surveys.

How to read the diagram:
Open Graph is used by 71.2% of all the websites that use Matomo as traffic analysis tool.

Open Graph

71.2%

Twitter/X Cards

53.0%

JSON-LD

52.9%

W3Techs.com, 28 March 2025

Percentages of websites using various structured data formats among the sites that use Matomo
Note: a website may use more than one structured data format

More detailed statistics

You can find usage and market share data for all structured data formats among Matomo sites in our Matomo market report.

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Technology Brief
Matomo
Category: Traffic Analysis Tools
Matomo (formerly Piwik) is an open source web analytics program.
Website: matomo.org

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