provided by
Home Technologies Reports Sites Quality Users Blog Forum FAQ Search


Content Management
Server-side Languages
Client-side Languages
JavaScript Libraries
Markup Languages
Character Encodings
Image File Formats
Site Elements
Structured Data
SSL Certificate Authorities
Social Widgets
Content Delivery
Traffic Analysis Tools
Advertising Networks
Tag Managers
Web Servers
Operating Systems
Web Hosting
Reverse Proxies
Top Level Domains
Server Locations
Content Languages

Technologies > Content Management > Ghost > Reports Overview > Market Report

Ghost Market Report

Get all the information about Ghost in an extensive report.

Order here

see more
content management systems reports

How well do you know your market? Find out who your most promising prospects are, and how they look like. Discover in which parts of the market your competition thrives.

Our technology market report is a detailed monthly report on the usage of Ghost as content management system on websites. The report comes via email as a PDF file and has over 170 pages covering this information:

  • Content Management Systems Industry Reports
    • Usage and Market Share Report
      How popular is each of the content management systems? Shows percentages of usage and market shares for all 640 content management systems that we monitor. Also shows how much these figures changed compared to the last month and to the last year.
    • Historical Trend Report
      How did the popularity of the content management systems change over time? Shows tables and diagrams of monthly trends of usage and market shares for all content management systems since January 2011.
    • Growth Rate Report
      Which are the fastest growing content management systems? Shows the current growth rates in the usage of all content management systems both in absolute figures and percentages in the last month and in the last year.
    • New Site Usage Report
      How popular is each of the content management systems among new sites? Shows percentages of usage and market shares for all content management systems among sites that were first visited in the last month, because they have only recently entered the top 10 million sites.
    • Top Site Usage Report
      Which content management systems are primarily used by high traffic sites? Shows for each content management system the share of top sites among all the sites that use that specific content management system.
  • Ghost Reports
    • Historical Trend Report
      How did the popularity of Ghost change from month to month? Shows tables and diagrams of monthly trends of usage and market shares for Ghost since February 2014.
    • Version Usage Report
      Which are the most popular versions of Ghost? Shows the distribution of Ghost versions.
    • Cummulative Version Distribution Report
      Which percentage of sites use a newer version of Ghost than some specific version? Shows the cummulative distribution of Ghost versions.
    • Historical Version Trend Report
      How did the distribution of various versions of Ghost change over time? Shows tables and diagrams of monthly trends in the usage of Ghost versions.
    • Change Report
      Which percentage of sites switched from another content management system to Ghost and vice versa? Shows the percentages of websites that recently changed between Ghost and other content management systems. It also shows examples of sites that made a change.
    • Ranking Breakdown Report
      Is the popularity of Ghost higher among high traffic sites? Shows usage and market shares of Ghost broken down by popularity ranges of the Alexa ranking, that is among the top 1 million sites, the top 100,000, the top 10,000 and the top 1,000 sites. Also shows the popularity rank of Ghost among all content management systems in these ranges and the most popular competing technology.
    • Market Position Report
      Where in the market diagram lies Ghost? Shows the market position of Ghost in terms of popularity and usage by high traffic sites, compared to the most popular content management systems.
    • Multiple Content Management Systems Usage Report
      How frequently are other content management systems used together with Ghost, and which ones? Shows statistics on the usage of Ghost together with other content management systems (if any). We identify here usage on the same site, not necessarily on the same page.
    • Cross-Technologies Breakdown and Segmentation Reports
      In which markets is Ghost particularily strong and which one is the most popular competing technology in each market? A set of reports evaluating the combined usage of two categories of web technologies. This shows, for example, the usage and market shares of Ghost on any top level domain compared to its usage on all websites and the most popular competing technology on each top level domain. Also shows the rank of Ghost among all content management systems for each top level domain, compared to its overall rank. Furthermore, this includes the ranking and percentages of all top level domains among all the sites that use Ghost.

      These detailed reports are available not only for top level domains, but also for the usage of Ghost broken down by

      • Server-side Programming Languages
      • Client-side Programming Languages
      • JavaScript Libraries
      • Markup Languages
      • Character Encodings
      • Image File Formats
      • Site Elements
      • Structured Data Formats
      • SSL Certificate Authorities
      • Social Widgets
      • JavaScript Content Delivery Networks
      • Traffic Analysis Tools
      • Advertising Networks
      • Tag Managers
      • Web Servers
      • Operating Systems
      • Web Hosting Providers
      • Reverse Proxy Services
      • Top Level Domains
      • Server Locations
      • Content Languages
    • Geographical Distribution Report
      How popular is Ghost in each country? Shows a colored world map indicating the usage percentage of Ghost by country.
    • List of the 200 most popular sites using Ghost including their usage of other content management systems (if any).
    • List of up to 20 popular sites that started using Ghost in the last month (if there are that many sites in a month), including the content management systems they were using before (if any).
    • List of up to 20 popular sites that discontinued using Ghost in the last month (if there are that many sites in a month), including the content management systems they are using now (if any).

Please see technologies overview for explanations on the methodologies used in the surveys, and read our disclaimer to learn about possible incompleteness and inaccuracy of our data.

Table of Content

This is a preview of the current report's table of content.

1. About this Survey 3
2. Quick Summary 5
3. Content Management Systems, Industry Overviews 6
3.1. Usage Overview 6
3.2. Historical Trends 24
3.3. Growth Rates 51
3.4. New Site Usage 67
3.5. Top Site Usage 79
4. Ghost, Technology Market Reports 94
4.1. Historical Trends 94
4.2. Versions 100
4.2.1. Distribution 100
4.2.2. Cumulative Distribution 102
4.2.3. Historical Monthly Trends 104
4.2.4. Historical Yearly Trends 106
4.3. Changes 108
4.4. Ranking Breakdown 110
4.5. Market Position 111
4.6. Multiple Content Management Systems Usage 112
4.7. Breakdown and Segmentation Reports 114
4.7.1. Server-side Programming Languages 114
4.7.2. Client-side Programming Languages 116
4.7.3. JavaScript Libraries 118
4.7.4. Markup Languages 120
4.7.5. Character Encodings 122
4.7.6. Image File Formats 124
4.7.7. Site Elements 126
4.7.8. Structured Data Formats 128
4.7.9. SSL Certificate Authorities 130
4.7.10. Social Widgets 132
4.7.11. JavaScript Content Delivery Networks 134
4.7.12. Traffic Analysis Tools 136
4.7.13. Advertising Networks 140
4.7.14. Tag Managers 142
4.7.15. Web Servers 144
4.7.16. Operating Systems 146
4.7.17. Web Hosting Providers 148
4.7.18. Reverse Proxy Services 154
4.7.19. Top Level Domains 156
4.7.20. Server Locations 164
4.7.21. Content Languages 168
4.8. Geographical Distribution 170
4.9. Popular Sites using Ghost 171
4.10. Sites using Ghost only recently 175
4.11. Sites that recently stopped using Ghost 176


Purchasing this report entitles you to use the information within your organization and in direct non-public communication with your business partners. The data may not be published or sold to third parties.


If you want to order this report, please proceed to the order form.

This is what people say about our web technology market reports:

"Your report is extremely valuable. I love everything you guys have put in there."
Richard D. Worth, Board Member, jQuery Foundation

"The many insightful reports put together by W3Techs on WordPress market and statistics are quite exceptional. It’s been our main source for tech market reports for many years."
Steph, Editor, eCommerce Booth

"Your report is very useful. It gave our development team some ideas on how to direct product evolutions."
Matthieu Aubry, Lead Developer, Matomo (formerly Piwik)

"This report is awesome. Thank you so much."
Pete Davies, Premium Services Lead, WordPress.com

"W3Techs is my go-to source for web tracking data, and is highly reputable in the CMS space. Many analyses that I have conducted would have been difficult or impossible to do without W3Tech’s data."
Kevan Yalowitz, Senior Manager, Accenture

"The reports W3Techs have been doing are extremely interesting and thought provoking. At Nginx we've been tracking them already for a while, to the level where we consider these reports to be one of our essential market research instruments. W3Techs did it in a new interesting way and we're looking forward to work with these tools."
Andrew Alexeev, Co-Founder, Nginx Inc.

"Your WordPress report gave me an awesome overview of WP market share. This helps me to put together some awesome content pieces for people to read."
Robert Mening, Web Developer, Hosting Facts

"Your WordPress report gave us invaluable insights into the WordPress market which, I am confident to say, we wouldn't have got from anywhere else. I am much impressed by W3Techs, thank you!"
Lisa Sanovski, Editor, Web Dev, Web Hosting Rating

"Thanks to the awesome guys at W3Techs we've now got a much better picture of how and why people are using cdnjs. You guys rock!"
Ryan Kirkman, Co-Founder, CDNJS

"Your WordPress market report provided valuable insights into our potential customer base, which we will put into use for our product development."
Dev, Editor, DesignBombs

About Us Disclaimer Terms of Use Privacy Policy Advertising Feedback
W3Techs on   Twitter Twitter LinkedIn LinkedIn
Copyright © 2009-2019 Q-Success