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Technologies > Advertising Networks > AdButler > Reports Overview > Market Report

AdButler Market Report

Get all the information about AdButler in an extensive report.

Order here

How well do you know your market? Find out who your most promising prospects are, and how they look like. Discover in which parts of the market your competition thrives.

Our technology market report is a detailed monthly report on the usage of AdButler as advertising network on websites. The report comes via email as a PDF file and has over 80 pages covering this information:

  • Advertising Networks Industry Reports
    • Usage and Market Share Report
      How popular is each of the advertising networks? Shows percentages of usage and market shares for all 100 advertising networks that we monitor. Also shows how much these figures changed compared to the last month and to the last year.
    • Historical Trend Report
      How did the popularity of the advertising networks change over time? Shows tables and diagrams of monthly trends of usage and market shares for all advertising networks since January 2011.
    • Growth Rate Report
      Which are the fastest growing advertising networks? Shows the current growth rates in the usage of all advertising networks both in absolute figures and percentages in the last month and in the last year.
    • New Site Usage Report
      How popular is each of the advertising networks among new sites? Shows percentages of usage and market shares for all advertising networks among sites that were first visited in the last month, because they have only recently entered the top 10 million sites.
    • Top Site Usage Report
      Which advertising networks are primarily used by high traffic sites? Shows for each advertising network the share of top sites among all the sites that use that specific advertising network.
  • AdButler Reports
    • Historical Trend Report
      How did the popularity of AdButler change from month to month? Shows tables and diagrams of monthly trends of usage and market shares for AdButler since May 2014.
    • Change Report
      Which percentage of sites switched from another advertising network to AdButler and vice versa? Shows the percentages of websites that recently changed between AdButler and other advertising networks. It also shows examples of sites that made a change.
    • Ranking Breakdown Report
      Is the popularity of AdButler higher among high traffic sites? Shows usage and market shares of AdButler broken down by popularity ranges of the Alexa ranking, that is among the top 1 million sites, the top 100,000, the top 10,000 and the top 1,000 sites. Also shows the popularity rank of AdButler among all advertising networks in these ranges and the most popular competing technology.
    • Market Position Report
      Where in the market diagram lies AdButler? Shows the market position of AdButler in terms of popularity and usage by high traffic sites, compared to the most popular advertising networks.
    • Multiple Advertising Networks Usage Report
      How frequently are other advertising networks used together with AdButler, and which ones? Shows statistics on the usage of AdButler together with other advertising networks (if any). We identify here usage on the same site, not necessarily on the same page.
    • Cross-Technologies Breakdown and Segmentation Reports
      In which markets is AdButler particularily strong and which one is the most popular competing technology in each market? A set of reports evaluating the combined usage of two categories of web technologies. This shows, for example, the usage and market shares of AdButler on any top level domain compared to its usage on all websites and the most popular competing technology on each top level domain. Also shows the rank of AdButler among all advertising networks for each top level domain, compared to its overall rank. Furthermore, this includes the ranking and percentages of all top level domains among all the sites that use AdButler.

      These detailed reports are available not only for top level domains, but also for the usage of AdButler broken down by

      • Content Management Systems
      • Server-side Programming Languages
      • Client-side Programming Languages
      • JavaScript Libraries
      • Markup Languages
      • Character Encodings
      • Image File Formats
      • Site Elements
      • Structured Data Formats
      • SSL Certificate Authorities
      • Social Widgets
      • JavaScript Content Delivery Networks
      • Traffic Analysis Tools
      • Tag Managers
      • Web Servers
      • Operating Systems
      • Web Hosting Providers
      • Reverse Proxy Services
      • Top Level Domains
      • Server Locations
      • Content Languages
    • Geographical Distribution Report
      How popular is AdButler in each country? Shows a colored world map indicating the usage percentage of AdButler by country.
    • List of the 100 most popular sites using AdButler including their usage of other advertising networks (if any).
    • List of up to 10 popular sites that started using AdButler in the last month (if there are that many sites in a month), including the advertising networks they were using before (if any).
    • List of up to 10 popular sites that discontinued using AdButler in the last month (if there are that many sites in a month), including the advertising networks they are using now (if any).

Please see technologies overview for explanations on the methodologies used in the surveys, and read our disclaimer to learn about possible incompleteness and inaccuracy of our data.

Table of Content

This is a preview of the current report's table of content.

1. About this Survey 3
2. Quick Summary 5
3. Advertising Networks, Industry Overviews 6
3.1. Usage Overview 6
3.2. Historical Trends 9
3.3. Growth Rates 23
3.4. New Site Usage 26
3.5. Top Site Usage 29
4. AdButler, Technology Market Reports 32
4.1. Historical Trends 32
4.2. Changes 37
4.3. Ranking Breakdown 38
4.4. Market Position 39
4.5. Multiple Advertising Networks Usage 40
4.6. Breakdown and Segmentation Reports 42
4.6.1. Content Management Systems 42
4.6.2. Server-side Programming Languages 44
4.6.3. Client-side Programming Languages 46
4.6.4. JavaScript Libraries 48
4.6.5. Markup Languages 50
4.6.6. Character Encodings 52
4.6.7. Image File Formats 54
4.6.8. Site Elements 56
4.6.9. Structured Data Formats 58
4.6.10. SSL Certificate Authorities 60
4.6.11. Social Widgets 62
4.6.12. JavaScript Content Delivery Networks 64
4.6.13. Traffic Analysis Tools 66
4.6.14. Tag Managers 68
4.6.15. Web Servers 70
4.6.16. Operating Systems 72
4.6.17. Web Hosting Providers 74
4.6.18. Reverse Proxy Services 78
4.6.19. Top Level Domains 80
4.6.20. Server Locations 82
4.6.21. Content Languages 84
4.7. Geographical Distribution 86
4.8. Popular Sites using AdButler 87
4.9. Sites using AdButler only recently 89
4.10. Sites that recently stopped using AdButler 90


Purchasing this report entitles you to use the information within your organization and in direct non-public communication with your business partners. The data may not be published or sold to third parties.


If you want to order this report, please proceed to the order form.

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