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Unicorn Platform is a hosted drag & drop website and blog builder.

Ruby is a general-purpose object-oriented language originally developed by Yukihiro "Matz" Matsumoto in Japan.

JavaScript is a lightweight, object-oriented, cross-platform scripting language.

JavaScript is a lightweight, object-oriented, cross-platform scripting language, often used within web pages.

jQuery is a JavaScript library that simplifies HTML document traversing, event handling, animating and Ajax interaction. Originally developed by John Resig.

Express is a web framework for Node.js.

Cloudflare Server is a web server developed by Cloudflare.

Node.js is a server-side JavaScript environment for writing network programs such as web servers, originally developed by Ryan Dahl.

Cloudflare provides a content delivery network.

Cloudflare provides DNS servers and other web services.

Gmail is the email service provided by Google.

GlobalSign is an IT security service provider, also operating as SSL certificate authority.

Hotjar is a website analytics and feedback application.

Microsoft UET (Universal Event Tracking) records what visitors do on a website after they click on an ad.

New Relic is a web application performance management tool.

Google Analytics is a free service to get detailed statistics about the visitors of a website, provided by Google. This includes the Ads conversion tracking and the Floodlight services.

The Google Advertising network consists of AdSense, DoubleClick and other services.

The Google Tag Manager is a Google service to support webmasters to manage tags on their websites.

The WhatsApp share button allows users to share content with their WhatsApp contacts.

External Cascading Style Sheets define style rules in a separate CSS file.

Embedded Cascading Style Sheets define a set of style rules in a <style> element within a web page.

Inline Cascading Style Sheets define style rules directly within an (X)HTML element using the style attribute.

Brotli is a lossless compression algorithm developed by Google.

Gzip (GNU zip) is a file compression algorithm.

The Internet Protocol version 6 (IPv6) provides amongst others a vastly larger address space than the preceding version 4. We consider a website to support IPv6 if a 128-bit address is assigned to it, regardless of the content delivered at that address.

HTTP/2 is the second major version of the HTTP network protocol.

The websites redirects visitors to its www subdomain, e.g. from example.com to www.example.com.

The websites redirects visitors to use SSL encryption, e.g. from http://example.com/ to https://example.com/.

The Open Graph protocol, originally developed by Facebook, is an RDFa-based format that enables any web page to become a rich object in a social graph.

Twitter/X Cards enable automatic attachment of photos, videos and media elements to tweets.

JSON-LD (JavaScript Object Notation for Linked Data) is a method of encoding Linked Data using JSON.

HTML5 is the fifth revision of the HTML standard.

UTF-8 (8-bit Unicode Transformation Format) is a variable-length character encoding for Unicode, which is backwards compatible with ASCII.

Scalable Vector Graphics (SVG) is an XML-based vector image format.

WebP is an image format that provides lossless and lossy compression, developed by Google.

PNG (Portable Network Graphics) is a lossless compression image format, suitable to store graphics with uniformly colored areas, and originally introduced as a free, open-source successor of GIF.

GIF (Graphics Interchange Format) is a lossless compression image format, originally introduced by CompuServe and suitable to store graphics, logos and simple animations.

JPEG (Joint Photographic Experts Group) is a lossy compression method suitable to store photographic images.

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