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Payload is a headless content management system written in TypeScript.

HubSpot offers a hosted content management system as part of its marketing and sales software.

JavaScript is a lightweight, object-oriented, cross-platform scripting language. This includes TypeScript.

Java is a general-purpose language originally developed by Sun Microsystems.

JavaScript is a lightweight, object-oriented, cross-platform scripting language, often used within web pages.

jQuery is a JavaScript library that simplifies HTML document traversing, event handling, animating and Ajax interaction. Originally developed by John Resig.

Next.js is an open source JavaScript framework based on React and Node.js.

Node.js is a server-side JavaScript environment for writing network programs such as web servers, originally developed by Ryan Dahl.

Cloudflare Server is a web server developed by Cloudflare.

Amazon is a US-based e-commerce and cloud computing provider.

HubSpot offers business software, including a hosted content management system.

Amazon is a US-based e-commerce and cloud computing provider.

Amazon CloudFront is a content delivery web service by Amazon.

Cloudflare provides a content delivery network.

Amazon is a US-based e-commerce and cloud computing provider.

Microsoft is a multinational technology company headquartered in USA, also offering email services.

Starfield Technologies is an SSL certificate authority owned by Go Daddy.

Let’s Encrypt is a free, automated, and open certificate authority provided by the Internet Security Research Group.

The jQuery CDN hosts copies of the jQuery library, provided by MaxCDN.

New Relic is a web application performance management tool.

Google Analytics is a free service to get detailed statistics about the visitors of a website, provided by Google. This includes the Ads conversion tracking and the Floodlight services.

HubSpot Marketing Analytics is a web analytics tool by HubSpot.

The Google Advertising network consists of AdSense, DoubleClick and other services.

The Google Tag Manager is a Google service to support webmasters to manage tags on their websites.

Facebook Social Plugins provide a way for Facebook users to share web pages with their friends.

A Twitter/X Button allows a Twitter user to post a tweet from the visited site.

External Cascading Style Sheets define style rules in a separate CSS file.

Embedded Cascading Style Sheets define a set of style rules in a <style> element within a web page.

Inline Cascading Style Sheets define style rules directly within an (X)HTML element using the style attribute.

Persistent cookies with an expiration time between 1 day and 1 month.

HttpOnly cookies are used only in the HTTP protocol and not in client side scripts, which may increase security.

Non-HttpOnly cookies are used in the HTTP protocol and also in client side scripts, which may be a security threat.

Secure cookies are used only via an encrypted connections, which may increase security.

Non-secure cookies may be used via an unencrypted connections, which may be a security threat.

Brotli is a lossless compression algorithm developed by Google.

Gzip (GNU zip) is a file compression algorithm.

A weak ETag is an HTTP header field for validation of cached web pages, that indicates a semantically equivalent page in the cache.

The Internet Protocol version 6 (IPv6) provides amongst others a vastly larger address space than the preceding version 4. We consider a website to support IPv6 if a 128-bit address is assigned to it, regardless of the content delivered at that address.

HTTP Strict Transport Security (HSTS) defines a mechanism enabling web sites to declare themselves accessible only via secure connections.

The websites redirects visitors to its www subdomain, e.g. from example.com to www.example.com.

The websites redirects visitors to use SSL encryption, e.g. from http://example.com/ to https://example.com/.

Session cookies are temporary cookies, which are deleted when the user closes the browser.

Persistent cookies with an expiration time of up to 1 day.

HTTP/2 is the second major version of the HTTP network protocol.

HTTP/3 is the third major version of the HTTP network protocol, derived from the QUIC protocol.

The Open Graph protocol, originally developed by Facebook, is an RDFa-based format that enables any web page to become a rich object in a social graph.

Twitter/X Cards enable automatic attachment of photos, videos and media elements to tweets.

Generic RDFa (Resource Description Framework in attributes) is RDFa without further specialization.

JSON-LD (JavaScript Object Notation for Linked Data) is a method of encoding Linked Data using JSON.

HTML5 is the fifth revision of the HTML standard.

UTF-8 (8-bit Unicode Transformation Format) is a variable-length character encoding for Unicode, which is backwards compatible with ASCII.

PNG (Portable Network Graphics) is a lossless compression image format, suitable to store graphics with uniformly colored areas, and originally introduced as a free, open-source successor of GIF.

JPEG (Joint Photographic Experts Group) is a lossy compression method suitable to store photographic images.

Scalable Vector Graphics (SVG) is an XML-based vector image format.

WebP is an image format that provides lossless and lossy compression, developed by Google.

AVIF (AV1 Image File Format) is an image file format specification for storing images or image sequences compressed with AV1 in the HEIF file format.

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