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WordPress is an open source blog publishing and content management system, based on PHP and MySQL.

JavaScript is a lightweight, object-oriented, cross-platform scripting language.

PHP is a scripting language for creating websites.

JavaScript is a lightweight, object-oriented, cross-platform scripting language, often used within web pages.

Svelte is an open-source web front end framework created by Rich Harris.

Nginx (pronounced as "engine X") is a lightweight open source web server developed by Igor Sysoev.

Node.js is a server-side JavaScript environment for writing network programs such as web servers, originally developed by Ryan Dahl.

Gmail is the email service provided by Google.

Sectigo (formerly Comodo CA) is a US-based SSL certificate authority.

Google Analytics is a free service to get detailed statistics about the visitors of a website, provided by Google. This includes the Ads conversion tracking and the Floodlight services.

Snowplow is an open-source web analytics platform.

Meta Pixel (formerly Facebook Pixel) is an analytics tool to track actions on websites.

Gemius offers website traffic and audience measurement services.

The Google Advertising network consists of AdSense, DoubleClick and other services.

PubMatic is a marketing automation software provider.

Xandr is an advertising network owned by Microsoft, formerly by AT&T. This includes the former AppNexus brand.

The Google Tag Manager is a Google service to support webmasters to manage tags on their websites.

External Cascading Style Sheets define style rules in a separate CSS file.

Embedded Cascading Style Sheets define a set of style rules in a <style> element within a web page.

Inline Cascading Style Sheets define style rules directly within an (X)HTML element using the style attribute.

Session cookies are temporary cookies, which are deleted when the user closes the browser.

Non-HttpOnly cookies are used in the HTTP protocol and also in client side scripts, which may be a security threat.

Non-secure cookies may be used via an unencrypted connections, which may be a security threat.

Gzip (GNU zip) is a file compression algorithm.

The websites redirects visitors to its www subdomain, e.g. from example.com to www.example.com.

The websites redirects visitors to use SSL encryption, e.g. from http://example.com/ to https://example.com/.

A strong ETag is an HTTP header field for validation of cached web pages, that indicates a byte-for-byte identical page in the cache.

The Open Graph protocol, originally developed by Facebook, is an RDFa-based format that enables any web page to become a rich object in a social graph.

JSON-LD (JavaScript Object Notation for Linked Data) is a method of encoding Linked Data using JSON.

Generic RDFa (Resource Description Framework in attributes) is RDFa without further specialization.

Microdata is a specification to integrate metadata within existing content on web pages.

HTML5 is the fifth revision of the HTML standard.

UTF-8 (8-bit Unicode Transformation Format) is a variable-length character encoding for Unicode, which is backwards compatible with ASCII.

PNG (Portable Network Graphics) is a lossless compression image format, suitable to store graphics with uniformly colored areas, and originally introduced as a free, open-source successor of GIF.

JPEG (Joint Photographic Experts Group) is a lossy compression method suitable to store photographic images.

Scalable Vector Graphics (SVG) is an XML-based vector image format.

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