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Technologies > Advertising Networks > Top Site Usage

Advertising networks ranked by usage on top websites

This diagram shows the share of top sites amongst all the sites for various advertising networks.

We calculate a top-site score from the usage of a technology by top sites compared to its usage by average sites. The score is derived from measurements at several traffic levels, but roughly speaking, score 2 means that usage of the technology is twice as common amongst top 1,000 sites than amongst top 10 million sites. Score -3 means that usage by top 10 million sites is three times as common as by top 1,000 sites. Only technologies used by 10 sites or more are included in this report. See technologies overview for further explanations on the methodologies used in the surveys.

How to read the diagram:
Usage of FOX Audience Network amongst top 1,000 sites is 25.1 times as common as amongst top 10 million sites.

FOX Audience Network
25.1
AudienceScience
11.3
Adblade
8.7
InterClick
7.9
Nugg.ad
7.0
NetShelter
6.1
Traffic Marketplace
5.8
Exponential
5.7
Microsoft Advertising
5.6
Turn
4.8
Zedo
4.5
Media6Degrees
4.5
24/7 Real Media
3.9
Adzerk
3.7
Smart AdServer
3.4
Acerno
3.4
Adconion
3.3
Yahoo Advertising
3.2
AdRiver
3.1
ValueClick
3.0
PredictAd
3.0
AOL Advertising
3.0
Adtech
2.8
DoubleClick
2.8
Affilinet
2.5
AdRoll
2.5
Live!Ads
2.5
Adult AdWorld
2.3
CheckM8
2.2
BuySellAds
2.2
PostRelease
2.1
Vibrant
2.0
AppNexus
2.0
CPX Interactive
1.8
Burst Media
1.6
Casale Media
1.6
OpenX
1.4
ExoClick
1.3
CPM Star
1.3
PocketCents
1.3
Baidu Promote
1.3
ValueCommerce
1.2
Glam Media
1.2
Blogads
1.1
Adsdaq
1.1
Clicksor
1.1
Kontera
1.1
AdJuggler
1.1
WebTrafficAgents
1.1
LinkShare
1.0
-1.0
Google AdSense
-1.1
AdTaily
-1.2
Infolinks
-1.2
KeyRun
-1.3
Zanox
-1.3
Adify
-1.3
CashTrafic
-1.3
Cubics
-1.4
Commission Junction
-1.4
AdvertiseSpace
-1.4
BidVertiser
-1.5
Yandex.Direct
-1.5
SmowtionMedia
-1.6
Gunggo
-1.6
AdEngage
-1.8
Chitika
-1.8
AdOnion
-1.8
Beacon
-2.0
MicroAd
-2.2
LinkWorth
-2.3
ClickBank
-2.5
Nuffnang
W3Techs.com, 20 May 2013
Top-site scores for advertising networks







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Advertising Networks
Advertising networks provide a platform for publishers and advertisers to show paid advertisements on a publishers website.




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