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Technologies > Advertising Networks > DoubleClick > Traffic Analysis Tools Segmentation

Distribution of traffic analysis tools among websites that use DoubleClick

Find more details in our extensive DoubleClick market report.

Learn more

This diagram shows the percentages of websites using various traffic analysis tools among the sites that use DoubleClick. See technologies overview for explanations on the methodologies used in the surveys.

How to read the diagram:
Google Analytics is used by 83.1% of all the websites whose traffic analysis tool we know and that use DoubleClick as advertising network.

Google Analytics
83.1%
Omniture
7.6%
Full Circle Studies
7.4%
Quantcast
6.8%
Yandex.Metrika
5.3%
New Relic
4.1%
Nielsen NetRatings
3.3%
WordPress Stats
3.1%
Chartbeat
2.9%
ClickTale
2.6%
W3Techs.com, 23 May 2013
Percentages of websites using various traffic analysis tools among the sites that use DoubleClick
Note: a website may use more than one traffic analysis tool

More details

You can find usage and market share data for all traffic analysis tools amongst DoubleClick sites in our DoubleClick market report and in our traffic analysis tools market report.






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Technology Brief
DoubleClick
Category: Advertising Networks
DoubleClick is an advertising network owned by Google.
Website: doubleclick.com




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