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Traffic Marketplace Market Report

How well do you know your market? Find out who your most promising prospects are, and how they look like. Discover in which parts of the market your competition thrives.

Our technology market report is a detailed monthly report on the usage of Traffic Marketplace as advertising network on websites. The report comes via email as a PDF file and has over 60 pages covering this information:

• Advertising Networks Industry Reports
  • Usage and Market Share Report
    How popular is each of the advertising networks? Shows percentages of usage and market shares for all advertising networks that we monitor. Also shows how much these figures changed compared to the last month and to the last year.
  • Historical Trend Report
    How did the popularity of the advertising networks change over time? Shows tables and diagrams of monthly trends of usage and market shares for all advertising networks since January 2011.
  • Growth Rate Report
    Which are the fastest growing advertising networks? Shows the current growth rates in the usage of all advertising networks both in absolute figures and percentages in the last month and in the last year.
  • Top Site Usage Report
    Which advertising networks are primarily used by high traffic sites? Shows for each advertising network the share of top sites amongst all the sites that use that specific advertising network.
• Traffic Marketplace Reports
  • Historical Trend Report
    How did the popularity of Traffic Marketplace change from month to month? Shows tables and diagrams of monthly trends of usage and market shares for Traffic Marketplace since July 2010.
  • Change Report
    Which percentage of sites switched from another advertising network to Traffic Marketplace and vice versa? Shows the percentages of websites that recently changed between Traffic Marketplace and other advertising networks. It also shows examples of sites that made a change.
  • Ranking Breakdown Report
    Is the popularity of Traffic Marketplace higher amongst high traffic sites? Shows usage and market shares of Traffic Marketplace broken down by popularity ranges of the Alexa ranking, that is amongst the top 1 million sites, the top 100,000, the top 10,000 and the top 1,000 sites. Also shows the popularity rank of Traffic Marketplace amongst all advertising networks in these ranges and the most popular competing technology.
  • Market Position Report
    Where in the market diagram lies Traffic Marketplace? Shows the market position of Traffic Marketplace in terms of popularity and usage by high traffic sites, compared to the most popular advertising networks.
  • Multiple Advertising Networks Usage Report
    How frequently are other advertising networks used together with Traffic Marketplace, and which ones? Shows statistics on the usage of Traffic Marketplace together with other advertising networks (if any). We identify here usage on the same site, not necessarily on the same page.

  • Cross-Technologies Breakdown and Segmentation Reports
    In which markets is Traffic Marketplace particularily strong and which one is the most popular competing technology in each market? A set of reports evaluating the combined usage of two categories of web technologies. This shows, for example, the usage and market shares of Traffic Marketplace on any top level domain compared to its usage on all websites and the most popular competing technology on each top level domain. Also shows the rank of Traffic Marketplace amongst all advertising networks for each top level domain, compared to its overall rank. Furthermore, this includes the ranking and percentages of all top level domains amongst all the sites that use Traffic Marketplace.

    These detailed reports are available not only for top level domains, but also for the usage of Traffic Marketplace broken down by

    • Content Management Systems
    • Server-side Programming Languages
    • Client-side Programming Languages
    • JavaScript Libraries
    • Markup Languages
    • Character Encodings
    • Image File Formats
    • Site Elements
    • SSL Certificate Authorities
    • Social Widgets
    • Web Servers
    • Operating Systems
    • JavaScript Content Delivery Networks
    • Traffic Analysis Tools
    • Top Level Domains
    • Content Languages
  • Geographical Distribution Report
    How popular is Traffic Marketplace in each country? Shows a colored world map indicating the usage percentage of Traffic Marketplace by country.
  • List of the 10 most popular sites using Traffic Marketplace including their usage of other advertising networks (if any).
  • List of up to 10 popular sites that started using Traffic Marketplace in the last month (if there are that many sites in a month), including the advertising networks they were using before (if any).
  • List of up to 10 popular sites that discontinued using Traffic Marketplace in the last month (if there are that many sites in a month), including the advertising networks they are using now (if any).

Please see technologies overview for explanations on the methodologies used in the surveys, and read our disclaimer to learn about possible incompleteness and inaccuracy of our data.

Table of Content

This is a preview of the current report's table of content.

Licence

Purchasing this report entitles you to use the information within your organization and in direct non-public communication with your business partners. The data may not be published or sold to third parties.

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