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Site Info - Amazon.com

Overview of web technologies used by Amazon.com.

Website Background

Amazon.com: Online Shopping for Electronics, Apparel, Computers, Books, DVDs & more
Online shopping from the earth's biggest selection of books, magazines, music, DVDs, videos, electronics, computers, software, apparel & accessories, shoes, jewelry, tools & hardware, housewares, furniture, sporting goods, beauty & personal care, broadband & dsl, gourmet food & just about anything else.

Description on Homepage

Amazon.com seeks to be Earth's most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavors to offer its customers the lowest possible prices. Site has numerous personalization features and services including one-click buying, extensive customer and editorial product reviews, gift registries, gift certificates, wish lists, restaurant and movie listings, travel, and photo processing.

Description from Alexa

1 November 1994

Online since

Number 7 of all websites according to Alexa

Popularity rank

CountryVisitorsCountry Rank
United States59.8%5
India2.9%29
Brazil2.8%16
CityVisitorsCity Rank
New York, NY, US4.8%5
Los Angeles, CA, US4.3%5
San Francisco, CA, US2.5%5

Main visitors locations

JavaScript is a lightweight, object-oriented, cross-platform scripting language, mainly used within web pages.

JavaScript

Adobe Flash (by Adobe Systems, formerly Shockwave Flash and Macromedia Flash) is a multimedia platform for adding animation and interactivity to web pages.

Flash
(used until recently)

JQuery is a JavaScript library that simplifies HTML document traversing, event handling, animating and Ajax interaction. Originally developed by John Resig.

JQuery

Transitional version of HTML.

HTML Transitional 4.01

ISO-8859-1 (informally also called Latin-1) is an 8-bit character set for Western European languages.

ISO-8859-1

JPEG (Joint Photographic Experts Group) is a lossy compression method suitable to store photographic images.

JPEG

PNG (Portable Network Graphics) is a lossless compression image format, suitable to store graphics with uniformly colored areas, and originally introduced as a free, open-source successor of GIF.

PNG

GIF (Graphics Interchange Format) is a lossless compression image format, originally introduced by CompuServe and suitable to store graphics, logos and simple animations.

GIF

External Cascading Style Sheets define style rules in a separate CSS file.

External CSS

Embedded Cascading Style Sheets define a set of style rules in a <style> element within a web page.

Embedded CSS

Inline Cascading Style Sheets define style rules directly within an (X)HTML element using the style attribute.

Inline CSS

Session cookies are temporary cookies, which are deleted when the user closes the browser.

Session Cookies

Persistent cookies with an expiration time of more than 10 years.

Cookies expiring in decades

Non-HttpOnly cookies are used in the HTTP protocol and also in client side scripts, which may be a security threat.

Non-HttpOnly Cookies

Non-secure cookies may be used via an unencrypted connections, which may be a security threat.

Non-Secure Cookies

Gzip (GNU zip) is a file compression algorithm.

Gzip Compression

Verisign is an SSL certificate authority owned by Symantec.

Verisign

DoubleClick is an advertising network owned by Google.

DoubleClick

Microsoft Advertising is an advertising platform by Microsoft, formerly called Aquantive and also including Atlas Solutions.

Microsoft Advertising
(used until recently)

Commercial entities

.com

English

Technology Score

The technology score rates a site based on its technologies in a range from 0 to 100. It consists in a popularity score (how many sites use the same technologies), a traffic score (how much traffic have other sites using the same technologies) and a version score (how many sites use more recent technology versions). Quality alerts also affect the rating.

TotalPopularity TrafficVersion
Technology Score606158
Client-side Programming Languages7610052
JavaScript Libraries749652
Markup Languages464744
SSL Certificate Authorities472371
Advertising Networks553971

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